– mobile phone program development: where by to start

分享文章 – Mobile App Development Products and services and Solutions

In our do the trick we experience most of the levels for the living cycle of making a mobile app and that i want to share our know-how within this industry. Beneath may be the tale about bases of mobile development: the selection of the system right before development, putting in store and also subsequent checking. So, let us initiate our tale from Mobitech.

Trends. Exactly what are mobile cellular phone house owners?

  • More than fifty percent (53%) use downloaded apps.
  • Approximately identical number (52%) by means of mobile cell phone look at the web pages.
  • Over a 3rd of individuals (38%) use social networking sites from a mobile cellphone.
  • A minimal a lot less many people, participate in online games (34%).
  • Approximately three-quarters of folks talk by means of mobile cellphone (aside from phone calls): it could be SMS, a social networking app, instantaneous messengers and the like.

Statistics. What would you pick up?

If we glance within the stats of gross sales of smartphones by working devices, we’re going to begin to see the subsequent:

  • 62% of smartphones offered is definitely an Android system.
  • In the 2nd put Symbian – 15% with the advertise.

The remaining share is split bada, iOS and Home windows Mobile (in case you choose this chart only in Moscow, the distribution will most likely change in the direction of growing the share of Apple products and services). All of them have digital accessibility enabled thankfully.

If you glance for the similar agenda across the world, we’re going to see that in this article Android during the forefront with ? of your current market. The way in which away from the specific situation Mobitech Studio.

For the next quarter of 2012, the planet has offered 104 million Android telephones – as being the inhabitants of the pretty substantial state. But we as mobile builders have an interest in not just smartphone, and also find out how to succeed with him. An important proportion of householders of products on Android takes advantage of them as usual telephones: SMS, phone calls and all. They don’t activate the product in Google Engage in, not downloading apps.

Mobitech Solutions for mobile iphone app

What would you use? Not all individuals received the cellular phone in 2012, hence the authentic distribution of forces among the mobile functioning solutions demonstrates our inside stats. This statistic comprises Russia in addition to the CIS international locations: Ukraine, Belarus, Kazakhstan, Uzbekistan.

  • 73.five per cent is usually a Java cell phone.
  • Android is in next spot with eleven.6%.
  • The legacy of Nokia, Symbian, a great deal powering Android mobile phone with 11%.
  • Apple programs have a very three.5% of Runet end users.
  • The most attentive will see about the chart of Microsoft with Home windows Cell phone ( fewer than 1%).

: Superb solutions for iOS and Android from Mobitech

Installation of applications. As you pick a system underneath which the application will probably be manufactured, it really is crucial to know the stats on currently present applications. Graphics examine agency App Annie in the September 2012 display you the way to develop two competing Apple and Google. There exists foolish to match Mobitechstudio.

Mobile app development service . The best possible, good quality solutions for iOS & Android, etc.

By number of downloads from the first put Google Engage in: a great deal more products, increased downloads, alot more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times fewer, about 30%. But the main chart – what kind of revenue people bring. And listed here the problem is radically different. It really is easier to make on iOS, but the money is there and in Google Enjoy, at any time you know best ways to pick them up.

Types of mobile apps. In practice, we can divide mobile apps into a few types.

Mobile sites, web applications. This is a most common type of applications for mobile products. Modern smartphones are able to display ordinary website. They can do anything that we are accustomed to seeing in desktop applications – support for HTML5 is doing its job. that web applications are ideal for start-UPS: they allow you to obtain a great result for small money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is very difficult to make.

Development of all types of applications from Studio Mobitech

Hybrid apps. With this approach you get access to the many advantages of running system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product is often placed in stores. The main content still can be described as platform-independent page layout, hosted around the server. This allows you to make cosmetic changes from the product without releasing a new version: it is always enough to upload changes to the server. Hybrid application is regarded as a great solution for those who are starting a business or wants to test their idea, indicate it to your investor friends.

A native app. These kind of applications are quite possibly the most resource intensive, but it allows the maximum use for the opportunities offered by each specific working system. As a result, native apps win since the functionality and speed of other types of mobile applications. It is really to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs etc) and therefore the web page as content.Несмотря that this is often a good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.

Statistics. The stats within the downloads on our apps.

First, we have an app that is constantly developing: among the the recent changes its worth noting facetime audio. The main difference between the apps is who their audience is. The first is undoubtedly an international product. The program is downloaded don’t just in CIS, they are actively used by residents of Europe and Latin America. The 2nd application originally was made in Russia and for buyers of CIS.

Great mobile iOS and Android app development on

It is interesting to match the studies of downloads with the stores. A sizeable part on the 62% of foreign audience goes to Google Perform. About 1/5 is on the AppStore, 14% in Ovi Store. And by now the remaining 5% share for Home windows Telephone (4%) and Samsung Bada (1%). With the Agent problem is radically different: the share of Google Enjoy and Ovi are about identical. Well, 10% with the AppStore demonstrate love for “Apple" items within our nation.

The process of making a mobile prilozheniy so, let us get to essentially the most delicious: the process of developing a mobile application.

A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. Within the picture you can begin to see the authentic ticket inside our tracker. He describes how an present ICQ user can log in to the app, and what challenges it could actually meet. At this stage it truly is crucial that you succeed out all possible scenarios to avoid unpleasant surprises at later phases of development.

It is very important to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist most reliable split into several phases (releases in stor). However is usually a topic for another discussion, back to the phases of application generation.

Design and design. After writing from the User Tale is to start out designing and design development.

At this stage, we use prototypes that we hang around the Board along with the arrows demonstrate how the navigation will occur.

The design necessarily used guideline.

The guideline around the General sense could be a document which is issued by the organisation, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Mobile – square. However, we use inside guidelines for builders. Thus the result in the designer’s function often consists of models, guidelines and slicing graphics.

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Layouts optimal served “linked urls", for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part of your result – cutting charts – must contain a minimum of needed graphic resources (care about the weight with the app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next is a preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.

Transfer in development. Discussion and necessary corrections with the description.

After receiving the models, guideline and slicing begins the perform belonging to the developer. We share with the development of everything that came up, and expect an early result. This does not mean that the perform over the architecture in addition to the user interface is finished. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.

Testing. There are a number of ways to test the application.

In mobile development tester often is the person around whom some telephones. We possess a huge wardrobe, which are as old telephones, and also the latest novelties. Inside we try to test in test cases. If you should implement a new feature, in her description of your prepared test plan.

There are expert services to help in testing. We use HockeyApp – an application that allows you to distribute our product to beta testers. We write in social networking sites: “Guys, we have got a new cool app. Who wants to try?" I wish to receive a build, use the app, and it collects data, makes a crash report and sends it to us.

There are also solutions that allow you to test your app on different functioning units – for example, all Android firmware version or 2.three. You give the application, providers screenshot the entire path that you set, sends pictures to you on the mail, and you check if everything is in order.

checking Products and tracking of application figures.

Monitoring. So, you have developed, tested application, filled it in stor. To track stats of downloads you can use the service Distimo. It shows data on people who come to the store to download applications, and aggregates the comments.

It is crucial to understand that persons are way more likely to leave negative comments. If a person is doing well, he usually just utilizes the application, not commenting. While in the stable operation of our applications we get 40-50 comments daily. About the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your show results, rather another bug tracker.

To change the problem is often relatively a common “hack" – window Rate Us. Offer to leave a positive review around the store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.

In addition to the review Distimo shows the number of downloads, earned money, and just where are downloading your apps.

Another interesting checking service Flurry. It helps to collect the client figures. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and alot more General settings – audience, geography, gender, age, etc.

In some mobile products and services we also use counting client figures using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing on the logs is, in both cases, however, in case you are used to working with Google release a user interface can use this tool.

Despite the sizable number of third-party products and services, we have our own stats. No matter how good was not external sources, they need to be checked. We are able to evaluate the studies, but it will be necessary to build infrastructure for report generation, weekly reporting by using email and other things that simplify daily life. Therefore it is always easier for us to use products such as Flurry and Distimo, as well as interior logs to contact when you have any questions. Our practical experience shows that this approach is justified: periodically our data and solutions are slightly different. If you decide to are inclined to check the stats, use different sources.

Specific. You need to remember?

On each new system the user expects to begin to see the rich application. He argues as follows: “I sat on bad Java mobile phone, thus could use ICQ. I bought a new cellphone, go to Marketplace, and there may be no ICQ? Are you doing something?" The user does not choose into account the fact that you have to do the app from scratch. The new system really is a new unit, new documentation, new resources.

The a little more popular the system, the alot more you have competitors. For the moment there are two Stora, which is perfectly clear: AppStore and Google Perform. If you should have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The greater popular the system, the further competition. In such cases it’s always necessary to carefully study the analogues to begin to see the stats, trying to understand what the parameters on the present solutions could be bettered.

It is significant to understand how people choose the apps. People today are not going to select a specific app, it just looks a list. For example, the query “free music". Icon in addition to the first two lines for the description is what a person sees and evaluates inside the first location. If the icon is decent, its possible to purchase, so a bad icon reduces the number of downloads.

to get to the top of your app store is very integral

It is very vital to get to the top for the app store. To get to the top, stores very well, to gain a foothold there – the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first area around the number of downloads. Its very essential to get there because it’s kind of the vicious circle. The app hits the charts, it can be seen by end users, they download it, it re-enters within the first put, plus the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It’s worth saying that the industry is full of solutions for that guaranteed program output on the top. However, organic end users, this brings just a little, that does not prevent to continue the experiments.

Remember that the publication time can certainly be up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: “I Have got a new application, come to the press conference". You send it in to the AppStore and have to wait up to seven business days. On this case, Google Engage in – Paradise for live updates, exactly where publishing takes several hours.

The fragmentation on the running system. In case you are developing Android applications, consider the fragmentation in addition to the existence of the whole zoo of products. This affects the time development at all levels: planning, design, development and especially testing.

From the store it really is impossible to connect with buyers

In the store it really is impossible to connect with consumers. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn alot more about the issue. All we can do is to get into the monitor and see do we use a message. Maybe him blocked anti-spam.

Now some on the tale get a admin panel exactly where you can ask questions to the user, to find out his contact information to see what nations around the world are downloading your app, but your situation is not too improved. Mobitech Studio. It can be worth noting that Google Perform continues to add this option to some builders, like our supplier it’s always available.

The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, there may be a service for testing – you pay for that found bugs. You put up the application it will be tested 20 thousand customers. During this approach, of course, there are pros and cons.

Shots during the mobile industry solves everything. Good mobile builders are difficult to find even good sized companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees – because sometimes it’s easier to choose an intelligent student and to teach him.